Even in digital era, TV ads help smaller banks reel in deposits: study
Deposits rose by an average of 14% at each branch in counties where banks advertised on TV, a new academic paper finds. The results line up with the view of bank marketers that television remains essential even as digital options flourish.
Beth Johnson shares the AI projects underway at Citizens Bank
Citizens is testing the use of generative and traditional AI in several areas, including as a copilot for contact center reps and to help branch staff detect fake checks, she says.
Territorial in Hawaii postpones merger vote as competing offer lurks
Honolulu-based Territorial Bancorp is delaying the approval vote by about four weeks in order to continue discussions with its shareholders. A group that includes a former Bank of Hawaii CEO is trying to scuttle the $78 million deal with Los
Critics say FDIC governance proposal overreaches, but proponents say few banks are affected.
The proposed FDIC guidelines would impose stricter governance and risk management standards on banks with over $10 billion in assets, drawing concern over potential regulatory overreach and conflicts with state laws.